BirthdayPak is pleased to recognize Betsy Pierre, owner of the BirthdayPak Franchise of Minnesota, as the focus of this Franchisee Spotlight. Betsy brings 15+ years experience as owner of Pierre Productions & Promotions, Inc., an advertising sales business, so one could say owning a BirthdayPak franchise fit right into her wheelhouse.
Residing in a suburb of Minneapolis with her husband and three busy boys, Betsy was introduced to BirthdayPak by Becky Berman, a business development professional. Betsy claims Becky’s call was “perfectly timed” as she had been looking to broaden her horizons. Even though Betsy never imagined she would purchase a franchise, when she learned about BirthdayPak, she said it was like nothing she had ever seen before. Betsy was enamored with the “super creative, new, and different” approach of the BirthdayPak marketing platform and the flexibility that being a BirthdayPak franchise owner provides to have more time with her family. Therefore, it was an easy decision for Betsy to become the next BirthdayPak franchise owner.
Betsy recently launched her first BirthdayPak Marketing Zone (a designated hyper-local distribution area) in the Maple Grove/Champlin/Dayton suburbs of Minneapolis and is projecting to have five more zones open by the 2nd Quarter, 2017. Since the launch of her first hyperlocal marketing zone, Betsy and her clients have seen phenomenal results…and if the number of positive comments on Facebook are any kind of indicator, then it is safe to say that the good people of Minnesota LOVE their BirthdayPak.
One of Betsy’s favorite things to do as a BirthdayPak franchise owner is to cold call on prospective clients, which she originally thought would be the biggest challenge. She said she really enjoys getting to meet new local business owners while exploring new businesses that she may not have otherwise frequented. Betsy is also grateful for the “team of people behind her” and said she couldn’t do her job without the quick response, tools, and support she receives from BirthdayPak corporate.
“It’s a fun ride and a pretty cool part of my life”, Betsy stated. Her positive energy, dedication, and excitement are much appreciated and it’s an honor to have Betsy as part of the growing family of BirthdayPak franchise owners. Best of luck to Betsy as she continues to expand her markets, connecting business owners with their best customers through the BirthdayPak Marketing Platform!
*Update – 9/20/16: As of the October 2016 mailing, Betsy will have two active zones, showing early signs of rapid growth.