BirthdayPak announces the re-launch of the BirthdayPak franchise in Ohio. BirthdayPak of Ohio is under new ownership and is now managed by Brandon Baltz, current owner of two additional BirthdayPak franchises in Indiana and Kentucky. Brandon made record time expanding delivery of BirthdayPak in his Indiana markets and his enthusiasm continues as has plans to keep up this momentum expanding delivery throughout Columbus, Cincinnati, and Dayton. So, keep your eye on your mailbox, there just may be a BirthdayPak on its way to you!
The excitement around BirthdayPak continues to build and BirthdayPak franchisees are signing advertisers in record numbers! This month, we are pleased to welcome fourteen new clients across our franchise network, all of whom will feature in the upcoming month’s BirthdayPak Campaigns in their respective markets. And it should come as no surprise that the majority of these new clients are fine and casual dining establishments, as BirthdayPak emerges as the marketing platform of choice for the dining industry!
Consumer spending around the celebration of birthdays makes adding BirthdayPak to their marketing mix a smart investment for all businesses looking to connect with local customers, but restaurants in particular…that’s because, according to the National Restaurant Association, 7 out of 10 adult consumers celebrate a birthday with at least one dining experience!
Also well represented in this month’s new clients are the jewelry and entertainment categories, which also enjoy strong performance from the BirthdayPak multi-channel marketing platform.
BirthdayPak is the #1 advertising platform for upscale businesses, such as restaurants, day spas and salons. These upscale businesses wish to reach their ideal target audience with a performance-based program that drives measurable, track-able, and sustainable results while protecting their brand and image. BirthdayPak targets a pre-qualified consumer with offers positioned as gifts from the retailer in the form of personalized gift cards, rather than coupons or vouchers. This subtle, but effective, shift in technique completely changes how the consumer views the offer and how they think about the advertiser. And gift cards are just that…a gift…leading to more indulgent and celebratory spending. There is no other advertising franchise like BirthdayPak!
As the excitement for BirthdayPak continues to spread nationwide, so does its delivery! BirthdayPak is actively expanding and awarding new franchises across the US with one of its newest franchises located in Houston!
Jamie and Tish McQuiston, owners of the BirthdayPak Franchise of Houston, will operate primarily in the Houston area. They bring 14 years of owner/operator experience, as well as an enthusiastic outlook, to growing their new business.
BirthdayPak works by connecting an exclusive group of upscale local businesses with an exclusive group of consumers that are most likely to become their best customer. The convergence of thoughtfully designed direct mail, with cutting edge digital marketing techniques, creates multiple re-marketing opportunities on behalf of the featured advertisers. Plus, BirthdayPak offers are positioned as gifts from the advertisers in the form of gift cards, not coupons or vouchers, so the consumers are more likely to use them.
For more information on advertising with BirthdayPak, please visit www.BirthdayPak.com. To learn more about owning a BirthdayPak franchise, which is a potentially lucrative business opportunity, visit www.BirthdayPakFranchise.com or call 888-206-0083.
Advertising can be challenging for restaurants, day spas, and other upscale businesses. These businesses strive to create a first-time engagement with members of their community, who have the potential of becoming “regulars”, while maintaining the elite brand that they have carefully created. Sending a potential guest a coupon or percentage off discount could lead to negative associations with their otherwise reputable establishment.
Businesses that frequently provide discounts are associated with these promotions by the consumers. Consumers become trained to wait for the coupon before returning to the establishment. So, how do these upscale businesses successfully advertise to the locals and overcome this obstacle? BirthdayPak has designed a unique marketing platform that combines cooperative direct mail with online digital marketing techniques to connect upscale businesses with their best potential customers.
BirthdayPak provides affordable, high quality, gift cards (not coupons). The gift cards are delivered to affluent women, living local to the advertising business, who are about to celebrate their birthday…a proven driver for consumer spending, celebration, and redeeming gift cards for restaurants, day spas, and other upscale businesses where she is most likely to treat herself on her birthday!
Once the recipient activates her gift cards, through a brief online engagement process, she becomes part of the BirthdayPak Community and is reminded to visit the businesses featured in her BirthdayPak through emails triggered around holiday events that are delivered throughout the year. Best yet, BirthdayPak Community Members remain engaged and email open rates far exceed the industry standard. The excitement continues all the way through to her next birthday, with the arrival of her next BirthdayPak. There is no other advertising company like BirthdayPak!
Learn more about how BirthdayPak drives marketing results for upscale local businesses and this potentially lucrative business opportunity by visiting www.BirthdayPakFranchise.com, sending an e-mail, or calling 888-206-0083.
An established sales professional has mastered networking and thrives on helping businesses reach their goals. Since a BirthdayPak franchisee networks with upscale businesses located in their community who want to advertise effectively, it’s the perfect business opportunity for the seasoned sales professional!
The ideal BirthdayPak franchisee is a smart and business-minded entrepreneur with the passion and commitment to be successful in the advertising and marketing field. While it isn’t mandatory, having previous experience in marketing, advertising, and direct sales can be extremely helpful in owning a BirthdayPak franchise.
Do you like to help local businesses succeed? Do you have the drive to own a business? BirthdayPak could be right for you! Learn more about this potentially lucrative business opportunity by visiting www.BirthdayPakFranchise.com, sending an e-mail, or calling 888-206-0083.