BirthdayPak is pleased to acknowledge Brandon Baltz, owner of the BirthdayPak Franchise of Indiana, BirthdayPak Franchise of Kentucky, and BirthdayPak Franchise of Southwest Ohio, as the focus of this Franchisee Spotlight. Brandon was a restaurant owner early in his career, and that experience along with his extensive sales and marketing background, has been integral to the success with his BirthdayPak franchises.
Born and raised in Indiana, Brandon currently lives in the same neighborhood he grew up in along with his wife and their children. Brandon was introduced to BirthdayPak a few years ago while working for Valpak. “I fell in love with the concept of marketing around the celebration of a woman’s birthday and offering her a limited number of offers in the form of gift cards from higher end restaurants and spas who would not typically advertise with other direct marketing brands I had represented in the past” Brandon states, so he decided to leave Valpak to open the BirthdayPak Franchise of Indiana.
Brandon completed his training in June 2015 and had his first mailing just two months later. Brandon’s progress is remarkable and is still going strong as he plans to open another 6-7 zones this year! “Prospects who see the presentation and hear what we are doing frequently say that it’s the most professionally produced direct marketing piece they’ve seen and they love the concept that makes us unique from our competitors”, says Brandon.
Not only are prospects impressed with BirthdayPak, Brandon says that the feedback he has received from BirthdayPak recipients is phenomenal. “In the 8 months that I’ve been mailing BirthdayPak in Indiana, the overwhelming response of ‘thank you’ has really blown my mind.” When asked the favorite part of his job, Brandon openly responded “I get to work from home and be a daily and active part in the lives of those I love.”
When Brandon is not traveling the world and spending time with his loved ones, he is hard at work expanding his franchises. He is currently owner of the Indiana, Kentucky, and Southwest Ohio BirthdayPak franchises and will be working with clients in those areas to get the best gift cards for the BirthdayPak recipients. When asked if he has been satisfied with BirthdayPak corporate office support, Brandon replied “They are very responsive and helpful. The reports and processes have been very well thought through to make the CRM system seamless.”
BirthdayPak is proud to recognize Brandon for his success with BirthdayPak. “Don’t just sell, be a true partner and have business conversations with your clients”, advises Brandon. Thank you for the great advice, Brandon, and for being part of the growing family of BirthdayPak franchise owners. Best of luck as you continue to expand your markets, connecting business owners with their best customers through the BirthdayPak Marketing Platform!