Congratulations to Debi Detwiler, who is the focus of our most recent BirthdayPak Franchisee “Spotlight”! Debi has been involved with marketing for 30 years and has many years of restaurant experience as well. As the owner of a promotional products business for the past 12 years, Debi was enjoying her role as an entrepreneur and was ready to start up another business.
After receiving her BirthdayPak in October 2014, Debi states that she was “impressed by the general concept of BirthdayPak – direct mail is still very impactful in the consumer marketplace.” So, she reached out to Michael and pursued owning her very own BirthdayPak franchise. “I was not looking at other franchises, but I was looking for another business. Michael is inspirational in what he and his team have accomplished and I wanted to be a part of it”, Debi added.
Debi completed her training in July 2015 and launched her first mailing the next month. There are currently four zones open in her market and she is striving to have six by the spring. As a current resident of Medford, NJ, Debi is very familiar with the area and can easily scout her potential clients.
One of Debi’s favorite things about owning her BirthdayPak franchise is walking into a new place and showing BirthdayPak to someone who has never seen it before. “Once I get to the decision maker and show them the product and the measurability of it, they are very impressed. That’s exciting!” Debi said.
Debi has an abundance of stories to share about her satisfied clients who were seeing the positive results of advertising in BirthdayPak. In addition, Debi shared that BirthdayPak is received by the consumers just as positively, “When showing a BirthdayPak to someone, they usually say WOW!”
Overall, Debi is thrilled with her experience as owner of the BirthdayPak Franchise of Southern New Jersey, including the support she receives from the BirthdayPak corporate team. “Mike Spinka and his team in the production department have been instrumental in helping me every month. Knowing Kyle in the graphics department is ready to mockup a new client’s image is truly a relief. It makes running my franchise a lot easier. I have complete confidence in their ability.”
BirthdayPak is pleased to recognize Debi for all of her hard work as she builds her business and creates excitement for BirthdayPak throughout Southern New Jersey. Thank you, Debi, for being part of the growing BirthdayPak family of franchise owners. Best of luck as you continue to expand your markets, connecting business owners with their best customers through the BirthdayPak Marketing Platform!