At BirthdayPak, we’re always raising the bar and setting goals that allow us to deliver wow to our business partners and community. We’ve continued to grow now for 10 years, and this is supported by our 80% restaurant retention rate and five-star recipient reviews on Facebook.

This is only possible with our hardworking franchise owners and a commitment from BirthdayPak corporate to continue to invest in expansion, product development and new technology. 

As we strive to continue helping businesses succeed and consumers celebrate life, BirthdayPak has the following goals for 2020:

30% Zone Growth. BirthdayPak is a national brand with many markets, and each new (and existing) market has multiple zones available for further development. In 2020, BirthdayPak plans to grow its zones by 30% on top of its already accelerated growth.  

New Mobile Gifting Platform. In fall 2019, a new mobile gifting platform was tested in a small geographic area. In 2020, we plan to expand the geographic reach of this new innovative product.  

10th Anniversary Conference. BirthdayPak is celebrating a special milestone anniversary – 10 years of connecting businesses with consumers through tasteful gifting! Our corporate staff and franchise owners will be coming together for a special conference in Nashville in April 2020.

Continued Product Development. BirthdayPak is continually evaluating its products, and how our results are tracked. This will lead to improved franchise owner financial success. We have a few ideas on the whiteboard that we are excited about that will help more and more people Celebrate Life!

Ongoing Investments in Technology and Data. Honing in on the right markets, efficiently delivering an engaging product and communicating effectively. These are just a few essential components to the BirthdayPak business model, where we use technology and data to execute on them. 2020 will be another big year for us to continue to invest on this side of our business. 

2019 was a big year for BirthdayPak, with much to celebrate, most notably our 10-year anniversary,” says Paul Berman, CEO. “As 2020 is yet another important year, goals keep us focused as we take our national brand to new heights.

Goals also help set up our franchise owners for success to achieve their individual goals and keep them motivated throughout the year. What are your goals for 2020? If you want to become an entrepreneur, explore franchise ownership with BirthdayPak. Connect with us or call 1-888-680-7554.